At the Sadies show I went to last week, I was talking with someone about their lack of commercial success. I reasoned then that if they had been around 30-40 years ago, they probably would have had a hit single at some point. I still think that's partly true, but I also think that it's pretty much impossible for any band (i.e. most of what's called alternative country) to straddle the rock and country genres today whereas that wasn't the case in the 70s.* Case in point is tonight's featured artist - Mr. Tim Easton. He's put out five great solo albums (Okay, Ammunition isn't that great, but Porcupine is a real nice return to form), but I think the fact that his songs are "kinda" twangy has unfortunately limited his commercial success. On that note, if you're new to Tim Easton and like what you hear, I'd start with either Special 20 or Break Your Mother's Heart. (All of his stuff is also available on e-music, with the exception of his Haynes Boys album).
* Yes, there's Wilco, but only their first two albums can really be called alternative country.
Just Like Home
Get Some Lonesome
Before The Revolution
I Wish You Well
All the Pretty Girls Leave Town
I Would Have Married You